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Microsoft: What’s in Store for their Company Store?
Microsoft, following other major brands like Apple, Nike and Ralph Lauren recently launched their first company store in Phoenix Arizona to showcase their latest Xbox, PCs and Zunes. The Microsoft...
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The Impact of Social Pressure on Financial Performance
Most executives across every industry will acknowledge that social pressure can negatively impact financial performance. If you are doubter consider the cases of Nike and Walmart, who saw their...
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Two Best Practices in Sustainability: GE and Nike
Sustainability as a key business driver is quickly moving into maturity. According to MIT’s Sloan Management Review published in 2009 , there are now a number of firm’s whose strategies and tactics...
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Two More Best Practices in Sustainability: Wal Mart and Rio Tinto
Earlier, we explored two companies, GE and Nike, that are considered ‘best in class’ when it comes to generating financial and environmental value from sustainability initiatives. Below are two other...
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Making sustainability live in your organization
Most executives I speak with acknowledge sustainability’s strategic imperative. A few of them have understood the transformational impact of sustainability and have moved boldly to realign their...
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The critical role of IT in driving sustainability
In previous columns, I have written about how companies such as Nike, Walmart and SAP are using sustainability strategies like Product Life Cycle Analysis, green product development and the reframing...
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Gamification: games businesses play
Game playing is moving out of the animated world of video games and into mainstream business. Gamification – the use of games to address business problems or opportunities – is an innovative form of...
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Gamification 101
Over the past year, our firm has received more calls on Gamification than any other new business topic. Two client questions stand out: What is Gamification? And, what problems does it solve? When...
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5 Steps to Digital Transformation
Most companies want to better leverage digital technologies — social, mobile and cloud services — to deliver an enhanced customer experience, enable new business models and drive greater operating...
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